Designing the web experience that drives internet sign-ups and upgrades

Most of my recent work at Google Fiber has been on the web, redesigning landing pages and plan cards to drive sign-ups and upgrades. I also led design work on a domain migration, consolidating two separate Google Fiber web properties into a unified experience while preserving regional plan logic across cities. In parallel I maintained and helped scale the web design system following a team transition, working cross-functionally to keep it consistent and sustainable.